Top 10 things to track in a mobile application
With the introduction of events in Countly, now you have the opportunity to track and count literally anything that happens inside your application. This gives you insights and instant information at the pinpoints you define. Therefore, defining event actions should be treated carefully as they are fixed once, and until you send another application to Appstore/Google Play, they cannot be modified.
Given it nowadays takes several weeks for an app to get approved especially in Apple case, you need to define your event types carefully. Here we’re going to help you and list 10 items to track in a mobile application.
- In-app purchases
- Level passing accomplishments
- Settings page entries
- Player scores with grouping
- Use of stores
- Levels not passed
- Exit points
- Video watching habits
- (Your custom event here)
Of course, this list is by no means complete - it should also be dynamic, i.e one event list in an application cannot be same as in another one, so each application should be investigated carefully about where to put event collectors.
As a bonus point - please have a look at our “Methods for Custom Events” document which will guide you through implementing your own custom events and collecting meaninful data, segmented with example variables like country and application version.
— Countly Team